Hero is Riccardo Tisci’s first fragrance for Burberry. A fascinating combination of strength and freshness, it represents the duality of power and sensitivity of the contemporary man. Lit up by sparkling bergamot and enhanced with juniper and black pepper, it is intensified by a trio of warming cedarwood oils from three different mountain ranges: the Appalachians of Virginia, the Atlas Mountains in Africa and the Himalayas in Asia.